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Includes the book Faculty Outreach and Education and the audioconference Great Ideas for Improving Faculty Outreach and Enhancing Researcher-TTO Relations
Price: $199 (regularly $286 for individual products — you save $87!)
   
Note: MP3/PDF orders are available for instant download. CD/Print orders take 7-10 business days for delivery in most cases. Save $12.95 in shipping if you order the MP3/PDF format!
This one-of-a-kind multi-media package includes our brand-new, 45-page special report: Faculty Outreach and Education, and the audioconference: Great Ideas for Improving Faculty Outreach and Enhancing Researcher-TTO Relations.
The report and conference can be purchased separately, but with this special offer, you save 20%! Take a sneak peek at Faculty Outreach and Education’s table of contents and the program agenda for Great Ideas for Improving Faculty Outreach and Enhancing Researcher-TTO Relations below:
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 The Tech Transfer Library: Faculty Outreach and Education — “Discover education and outreach strategies that will enhance your relationships with researchers and dramatically increase the flow of innovations to your program”
Table of Contents
- Prepare researchers for ‘culture shock’ of business world …. p. 1
Publish or protect: Anxious researchers pose challenge in TTO efforts to protect IP …. p. 4
- Protect your assets with researcher entrance, exit interview system …. p. 7
- ‘Translate’ your marketing into the language of business …. p. 10
- ‘Bucks for Brains:’ U of Louisville program more than lives up to its name …. p. 13
- Researchers get their hands dirty at Entrepreneurship Academy …. p. 15
- Clinic of Innovation uses health care metaphors to win staff over to tech transfer …. p. 17
- Revamped inventions policy adds incentives, removes disincentives for researchers …. p. 19
- ‘Kill package’ can help inventors understand why prospects say ‘no’ …. p. 21
- Poor record keeping opens door to forfeiture of IP rights, grant dollars …. p. 23
- Manage vanity start-ups with facts, determination …. p. 27
- “IP landscape analysis” helps researchers focus on market opportunities …. p. 30
- Key sentences for first-time inventor meetings …. p. 32
- Workbook for inventors helps standardize tech transfer decision-making …. p. 33
- Commercialization added to tenure criteria, boosts flow of inventions …. p. 35
- Conflict of interest policies a growing challenge for TTOs …. p. 37
- ‘Innovator Initiative’ brings researchers into tech transfer ‘community’ …. p. 43
- Inexpensive ‘patent plaques’ make big impression on faculty …. p. 45
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Great Ideas for Improving Faculty Outreach and Enhancing Researcher-TTO Relations
90-minute Audioconference
Join Guy Diedrich, Vice Chancellor for Federal Relations and Commercialization with The Texas A&M University System, who’ll share his best strategies and useable ideas to help you overcome faculty resistance, enhance researcher communication and education, and build critically important, positive relationships with your most important resource — your inventors. He’ll reveal how he gained the buy-in needed from both administrators and faculty — and how he revived the TTO through intensive public relations efforts, customer service initiatives, and educational outreach programs. This program is brimming solid takeaways that you can implement immediately — CLICK HERE for complete program details.
Our Guarantee of Quality and Value
We stand 100% behind the quality and value of our products. If you are dissatisfied, simply let us know and we will send you an immediate refund of your entire purchase price — no questions asked.
Note: MP3/PDF orders are available for instant download. CD/Print orders take 7-10 business days for delivery in most cases. Save $12.95 in shipping if you order the MP3/PDF format!
Click here to download an order form that you can print and send at a later time.
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